The Great British Wind Meal 2013
The Great British Wind Meal was an initiative between RenewableUK, energyshare and food campaigner Hugh Fearnley-Whittingstall hosted at Cornwall Council’s Mount Edgcumbe House and Country Park and the River Cottage Plymouth Canteen and Deli.
RenewableUK wanted to reposition ‘wind power’ in the mind of the consumer so we launched the UK’s first ever wind-powered meal, holding a thought-leadership event attended by Hugh Rearnley-Whittingstall, MP’s, national media and experts on the role of wind in farming, followed by a meal at River Cottage Canteen & Deli where all the food was produced by farms with wind power.
“Wind power is an exciting and constantly evolving technology with amazing potential and we need to be open-minded and creative when looking at the best ways to produce and use it. The idea of seeing it as an additional ‘crop’ for farmers is an intelligent and timely one.””
Hugh Fearnley Whittingstall, Broadcaster and Campaigner
Journalists and thought leaders in attendance
of BBC Environment Online
social media reach
“Frankly I’m relieved. Somebody finally telling a positive story about the benefits of wind. It’s about balance – and we achieved that today.”
Bill Martin, Editor, Western Morning News